Job Hunting Advice & Tips
Job Search Smarts
By Chaz Kyser
It would be terrific if every degree came along with a job we loved, but then we
wouldn’t be living in the “real world.” In the real world a great job is a
prized possession, and what’s more, it’s something that the average college
graduate has to work hard to get. According to the National Center for Education
Statistics, nearly 1.5 million bachelor’s degrees are conferred every year in
America. Roughly all college graduates look for some type of employment upon
graduation, which means you have some pretty tough competition.
You should take calculated steps to secure a job and jumpstart your career. Once
you’ve decided on the career you want, your goal should be to seek out those
companies or organizations that offer jobs relative to your career aspirations.
JOB SEARCH STRATEGIES
While many people rely on the more formal methods of job searching, such as
through newspapers and employment agencies, the best way to secure a job is by
using both formal and informal strategies. Informal strategies, which include
job searching through networking and contacting employers directly, will take
more time on your behalf but are worth the effort. Studies have shown that
approximately two-thirds of jobs are found and secured by using informal search
strategies, while only around one-third of jobs are obtained through formal
methods.
Formal Job Search Strategies
Newspaper Ads: Studies show that as few as five percent of jobs are ever
advertised in a newspaper, so don’t rely solely on newspapers to find a job.
When you do find a listing that interests you, apply for the position
immediately.
Employment/Staffing Agencies: Many employment agencies get paid by companies to
find employees, so they can be extremely helpful in finding you a position that
interests you, or to at least get you working somewhere while you’re still job
searching. Some employment agencies are very industry-specific, only dealing
with techies or business professionals, for example. Look for an agency that
specializes in placing people within your field before you go with one that
works on a broader scale.
Internet Ads: You can search sites like Monster.com that have listings for
nearly every field in every city, city-specific sites like those for city
government jobs, and field-specific sites like ones for counselors. If you find
a great listing that doesn’t show the date it was posted, call the company to
see if they are still hiring for the position and if they have any other
positions open that fit your interests.
Job Fairs: Job fairs offer a convenient way for you to market yourself and learn
more about companies hiring for positions you might be interested in. Always
dress like you are going to an interview, and bring plenty of resumes and
business cards.
Informal Job Search Strategies
Direct Mail Campaigns: This is a “wait and see” strategy. After identifying
companies that offer (but may not be hiring for) positions in your field, you
mail the hiring manager a customized cover letter and resume and hope you get a
response. To make the most of this approach you’ll need to be quick about
following up on all the mail you send out.
Alumni Associations: Check with your alma mater to see if they offer placement
services for their graduates. If the alumni association provides a list of
alumni and the fields they work in, take the initiative to call those working in
your field for job leads.
Your Personal Network: Tell all your friends and relatives about the type of
jobs you are searching for so they can also be on the lookout for you. If you
have certain relatives or friends that have a knack for networking, give them a
couple of copies of your resume—you never know who they’ll meet.
Cold Calling: If you learn of a company that seems interesting, but don’t know
if they are hiring, there’s nothing wrong with calling the hiring manager to
find out. Just make sure you talk to the manager. Never listen to anyone who
doesn’t have the ability to hire you when they tell you there are no current job
openings.
Unannounced Visits: You’re harder for managers to brush off if you’re in their
face trying to get a job. The downside is you could also be annoying. Before
making an unannounced visit, do a little investigating to find out when the
person you’ll need to see will be in. Dress like you’re expecting an interview
and bring more than one resume.
Professional Organizations: Joining an organization relative to your career is a
great way to network with people who can give you leads on job openings within
your field. Many organizations provide members with lists on who’s hiring or
have companies constantly recruiting people specifically within their
organization.
Volunteerism: Volunteering is an excellent way to network with people working in
different fields. The people you meet may open you up to job opportunities you
never considered.
Chaz Kyser is the author of “Embracing the Real World: The Black Woman’s Guide
to Life After College” ($14.99). Purchase the book online at
www.embracingtherealworld.com. Send comments about this article to
column@embracingtherealworld.com.
